Profitez d’une conférence avec des experts de la DMA ( direct marketing association )
“Social Networks – A Marketer’s Guide to Meeting”Mardi – Tuesday 13 Octobre 17h15 – 18h15 Salon VAD e–commerce 2009
– Neil O’Keefe, Direct Marketing Association USA – Vice President of the Multichannel Merchant Segment
– Laurent Evain, Leroy Merlin – E-marketing and social networks
– Nicolas Debock, Groupe La Poste – Direction de l’Innovation : Intelligence and strategic marketing
– Matt Bailey, SiteLogic – Founder & President – SITELOGIC, DMA Member
“Involvement in Social Networks is vital to build and protect your brand name. However, finding the time to invest in the hundreds of social sites can be a daunting and consuming task. How can a company develop a social network without wasting time? More importantly, how can building a social network impact profits in this global economy?
This conference provides clear instructions on defining social networks, developing an approach to each type of social media and providing international case studies.”